The United States Patent and Trademark Office (USPTO) is hosting the 2010 National Trademark Expo. The deadline for trademark owners to apply for exhibit space at the Trademark Expo has been extended to August 16. Now is your chance to showcase the vital role trademarks have played in your business. The National Trademark Expo focuses […]
Congratulations to Spain for winning the World Cup in soccer. But the big money winner is the Fédération Internationale de Football Association (FIFA) for the marketing of the event. The Hollywood Reporter said that 700 million people worldwide watched the World Cup 2010 yesterday. About 24 million Americans watched Spain win the World Cup over […]
How does a trademark benefit your company? Every one knows the value of a name. I wonder what the value of the Nike name and swoosh design is versus all the inventory and assets the company owns. I would guess the name has more value. But what are the benefits of registering the trademark? Here […]
What Inventors Need to Know… Tom Demitry is an entrepreneur, an inventor, a salesman, a marketer, a man of ideas and as he will tell you first and foremost a father and a man of God. He is constantly coming up with new ideas and new ways to reinvent himself. His passion and enthusiasm are […]
How do you protect your intellectual property? What is intellectual property? Is a special sandwich that you make better than anybody else intellectual property? Imagine you are the owner of a new restaurant who has created a new edible masterpiece. And subsequently, to your surprise, you discover that a copycat sandwich is being made across […]
The Inventor’s Bible by Ronald L. Docie Sr. LoTempio Law Blog Book Review About the book The Inventor’s Biible by Ronald L. Docie Sr., includes a workbook to help an inventor take an idea from conception to the distribution of a product. The book touches on marketing, licensing, and selling an invention. The book reviews […]
What inventors need to know… “Does the product infringe on a patent?” and “Should a patent application be filed?” are questions a product developer would want answered before going forward with manufacturing, marketing and distributing a product. But what makes a product a long term profit generator? “Imagination is the beginning of creation. You imagine […]